OLLY
The foundation of happiness is good health, physical and mental.
The supplements are just a bite-sized portion of that.
Campaigns, Launches & Projects I’ve Led
The Summer Series
The brief: Launch an email series highlighting how OLLY can delightfully support different audience segments during their summer activities and plans.
What we did: Collaborate with CRM Manager on content strategy and products. Write a cohesive narrative around relevant summer moments and tie them to OLLY. Partner with Design on email wireframes and layout and advise on new products to feature after Regulatory feedback.